Mar 18, 2021
This episode is the second part of my interview with Oliver Šimko.
Gamification can be highly effective in a variety of areas, from attracting customers, increasing sales, building loyalty, creating healthier habits, increasing productivity, achieving better learning outcomes, etc.
Given its effectiveness and the...
Mar 4, 2021
Gamification has become a bit of a buzzword in the last few years, but it’s not just a gimmick. Gamification uses game design principles, behavioural science, and design thinking to create better products, services, and companies.
When done right, it can lead to engaging and effective solutions in a multitude of...